By Merlin Abraham - The design and general structure of the different headphones display the level of creativity and innovation that has been put into production of the headphones. Furthermore the colors used are bright and eye catching making them accessorize well with the current trend of bright clothing and shoes that define todays fashion trend.
The success of the Dr Dre beats brand is clearly due to the fore-mentioned factors. The innovators had clearly carried out a market research on the probable success of the brand and did a good job In marketing the product. The celebrity endorsements represent a huge asset to the company and continue to exert more influence to the buying public.
One advantage of the headphones is that they are very comfortable and suitable for people who listen to any genre of music. The quality of the sound produced is very high and discreet. There is no sound distortion and have been described by many users as the source of real music. Some even say that using a genuine pair is like listening to a live performance.
When it comes to the design and color of the beats by Dre headphones, they are at the top of the league. The shiny material with the brand logo is a masterpiece that cannot pass the eye of any onlooker. For this reason the colors used in production are bright and trendy making them very noticeable and classy.
All the headphones come with a protective casing and can be easily folded to a compact portable size. The enhanced portability has also been a major selling point for the brand. The company has also launched high definition speakers and branded laptops in association with a computer company to further market the product.
Another advantage of the products is that they are made of good quality material that is tough and long lasting. This makes the headphones suitable for any use. Furthermore they have a firm grip and will rarely fall off.
Dr Dre beats is a well-recognized brand in the hip-hop industry. However, the brand is largely associated with the beats by Dre headphones that were introduced into the market in 2009. Since then the sales have rocketed to be among the highest selling headphones in the united states in terms of sales volume.
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